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Unpacking the Influence of Values and Beliefs on Ethical Behavior and Personal Growth. (#6 in Bitter or Better Series)

Writer: Bill Carlson Bill Carlson

Introduction


In our previous installments of the "Bitter or Better" series, we’ve explored ethical decision-making, resilience, happiness, and the key distinction between pleasure and contentment. Each of these topics is essential to understanding how to live in alignment with HOGA—Honesty, Openness, Gratitude, and Awareness. This week, we delve into another cornerstone of ethical living: values and beliefs. Drawing on Ray Dalio’s writings and principles, we’ll examine how our deeply held values shape our ethical behavior, personal growth, and the decisions we make both in our personal lives and the workplace.


The Power of Values and Beliefs


Values and beliefs serve as the internal compass that guides us through life’s complexities. According to Ray Dalio, successful individuals and organizations are those that operate with a set of clear principles based on deeply held values. These values act as a guide for making decisions and evaluating actions in difficult situations, ensuring consistency and integrity.


In the "Bitter or Better" program, my co-creator and I realized during our research and self-reflection that many of our unethical choices stemmed from misaligned values. We were more focused on external rewards like status and wealth, and less on core beliefs like integrity and personal fulfillment. As we examined the writings of Ray Dalio, we found that values and beliefs are not just abstract concepts but practical tools for building a better life, both personally and professionally.


How Values Influence Ethical Behavior


Ethical behavior is strongly rooted in the values that we hold. If one’s values prioritize success at any cost, unethical actions may feel justified in the pursuit of personal or professional gain. Dalio emphasizes the importance of radical transparency and truthfulness as key values that can transform both individuals and organizations. When people act in alignment with these values, ethical decisions become more straightforward, and the temptation to cut corners is reduced.


In fact, research shows a strong link between personal values and ethical behavior. A study published in the Journal of Business Ethics found that employees who felt their values were aligned with their organization’s values were less likely to engage in unethical behavior, and more likely to experience higher job satisfaction and commitment. In contrast, when there is a disconnect between personal values and the organizational culture, employees are more likely to feel disengaged and even justify unethical actions.


HOGA: A Framework for Ethical Living


HOGA (Honesty, Openness, Gratitude, and Awareness) was the foundation upon which we built the "Bitter or Better" course, and it plays a key role in understanding how values drive ethical behavior. For instance:

  • Honesty demands that we are truthful not only to others but to ourselves, ensuring that our actions align with our values.

  • Openness encourages us to consider differing viewpoints, which is crucial when navigating complex ethical dilemmas.

  • Gratitude helps us appreciate what we have, making it easier to make decisions that reflect our values rather than chasing external rewards.

  • Awareness keeps us grounded in the present, helping us stay mindful of the long-term consequences of our actions.


In the context of ethical decision-making, these principles can help individuals stay aligned with their values, even when faced with internal or external pressures to deviate.


Values and Personal Growth


Personal growth cannot be achieved without a deep understanding of one’s values. In his book Principles, Ray Dalio writes that understanding and embracing your core values is crucial for long-term success and fulfillment. Similarly, during our time teaching "Bitter or Better," we saw firsthand how shifting from a focus on external rewards to internal values sparked profound changes in participants. Many realized that their unethical behavior had been driven by misguided beliefs about what would bring them happiness—whether it was money, status, or power.


Instead, we encouraged a focus on personal values like integrity, kindness, and self-respect. As participants began to realign their behavior with these values, they experienced a deeper sense of contentment and purpose, which reduced their reliance on temporary pleasures. This focus on personal growth through values is a key element of ethical living.


Ethics Training in Practice: The Role of Values


In my ethics training practice, one of the first things I emphasize is the importance of defining and understanding personal and organizational values. Many organizations struggle with ethical issues because their values are not clearly articulated or embraced by employees. By working with both leaders and staff to identify their core values, we can create a stronger foundation for ethical decision-making.


For instance, in a recent ethics workshop, I asked participants to list their top five personal values and then reflect on how well those values aligned with the decisions they were making at work. This exercise often reveals gaps between values and behavior, which we then address by creating actionable plans to realign behavior with personal and organizational values. The principles of HOGA often come into play here, helping individuals and teams stay committed to living and working ethically.


Empirical Evidence: Values, Well-Being, and Ethical Behavior


Numerous studies have shown that living in alignment with one’s values is essential for both well-being and ethical behavior. According to a study published in Psychological Science, people who act in alignment with their values experience greater life satisfaction, a sense of meaning, and lower levels of stress. On the flip side, living out of alignment with personal values often leads to cognitive dissonance, which can manifest as stress, anxiety, and even unethical behavior in an attempt to resolve the internal conflict.


These findings underscore the importance of ethical training that focuses on values as a foundation for personal well-being and ethical decision-making.


Actionable Insights for Ethical Living


As we conclude this discussion on values and beliefs, here are some practical steps you can take to ensure that your values align with your behavior:

  1. Reflect on Your Core Values: Take time to identify the values that matter most to you. Are they reflected in your daily decisions?

  2. Incorporate HOGA into Your Decision-Making: Use the principles of Honesty, Openness, Gratitude, and Awareness to guide your choices.

  3. Reinforce Organizational Values: If you're in a leadership role, ensure that your organization’s values are clearly defined and communicated to all employees.

  4. Bridge Gaps Between Values and Actions: Regularly assess whether your actions align with your values. If there are discrepancies, consider how you can adjust your behavior to stay true to what matters most.


Conclusion


In this sixth part of the "Bitter or Better" series, we've explored how values and beliefs serve as the foundation for ethical behavior and personal growth. Drawing on Ray Dalio’s insights, we’ve seen how clearly defined values can guide us through life’s challenges, ensuring that we remain true to our principles.

 
 
 

Comentários


What the Professionals Are Saying 

"I teach a course on negotiations, during which I spend a good deal of time talking about honesty and ethics in negotiations. As an ethics researcher, I think it is important that students not only understand strategies for successfully claiming value in negotiations, but also learn about the temptations they will face to engage in unethical bargaining, and unethical behavior more broadly in their professional careers. Bill brought this message to life. Bill explained to my students – with openness, authenticity, and scientific insight – the ethical missteps he took in his career. I am incredibly grateful to have had Bill in my class – I learned from him just as much as my students did. I think he would be a welcome, and much needed, addition to any course related to ethics, well-being, power and influence, or negotiations (and likely many more!)."   

                                                                        Professor Emma Levine/ University of Chicago Booth School of Business 

“Bill Carlson has a reservoir of experience that will resonate with college students and professionals from all walks of life. Seldom do you encounter an individual willing to openly share his foibles and mistakes in an attempt to deviate the life paths of those mutually-inclined to make the same errors. Bill lays his life bare in his presentation and shares the detrimental impact his decision-making had on his personal and professional life; yet he lays the foundation for an inroad to a better future built upon his gratitude for life, learning from his mistakes, and pursuit of his new definition of “life wholeness”.  

                                                                         Dr. William C. McCoy, Director/Rutland Institute for Ethics

                                                                         Visiting Professor, College of Education/Clemson University 

"For over 30 years, I have been teaching full- and part-time. For the past eleven years I have been a member of the accounting faculty at Fordham University. This semester, Fall 2021, Mr. Carlson agreed to speak with my students about his story, and I can say that I have had few guest speakers who delivered such a powerful message about the importance of professional obligations. It was the story of a seemingly nice guy who exhibited a lack of judgment and would pay a heavy price for it. Most importantly, it is a story of a man who reflected upon his moral lapse and has made a solid commitment to helping others."              

                                                                                       Timothy P. Hedley, Ph.D., CPA, CFF, CFE

                                                                            Retired Global Leader of Fraud Risk Management Services, KPMG LLP

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